Adwords - any good books?

[andywozhere]

Can anyone recommend any good books about Google Adwords?

 

[Redfly]

I've read both these:

Advanced Google AdWords: Amazon.co.uk: Brad Geddes: Books
Pay-Per-Click Search Engine Marketing: An Hour a Day: Amazon.co.uk: David Szetela, Joseph Kerschbaum: Books

Both are great although as is the nature of the topic, they may be a little outdated in some areas by the time the book(s) arrive.

The first has some pretty advanced stuff in it.
I know both authors and they really know their stuff.

 

[andywozhere]

Thanks Dave, I'll check them out. I know things change fast, so a lot of books can be out of date pretty quick; but I figure the fundamentals probably tend to stay more or less the same.

 

[Redfly]

I take it you are in Dublin? Where exactly?

I've got a copy of the first one you can have if you want?

 

[andywozhere]

I take it you are in Dublin? Where exactly?

I've got a copy of the first one you can have if you want?

Thanks Dave, that would be magic! I'm in north Dublin, Raheny area; but I'd be happy to pick it up wherever you are... how's about Wednesday afternoon some time? I guess you could PM me if that suits?

 

[nosi]

dont buy books read adword help section and it answers all questions

 

[jmcclements]

I like AdWords For Dummies. The last version is fairly up to date. And it cost like £10. Which is amazing value for money. You can probably find 99% of the info online, but why not take a break from the screen and read an actual physical book for a change?